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Vliv medializovaných událostí na ceny akcií fotbalových klubů / The influence of publicized events on price of football teams

This thesis analyzes the influence of publicized events on stock price of football teams. For this, event study method and regression model was used. Publicized events were significant win in competitions or corruption scandal in Italian football. This thesis found out, that some events influence investor behavior, for example corruption scandal in Italian football or FC Porto win in Champions league final. Efficient market hypothesis was not disprove. Furthermore, it was found that fans -- investors respond to the results of his team, especially surprising wins and goal difference. Higher volume of stocks is traded in the season than out of season.

Identiferoai:union.ndltd.org:nusl.cz/oai:invenio.nusl.cz:194531
Date January 2014
CreatorsMatoušek, Roman
ContributorsStroukal, Dominik, Vozárová, Pavla
PublisherVysoká škola ekonomická v Praze
Source SetsCzech ETDs
LanguageCzech
Detected LanguageEnglish
Typeinfo:eu-repo/semantics/masterThesis
Rightsinfo:eu-repo/semantics/restrictedAccess

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