Naturum Vålådalen in cooperation with locally based tourism companies Experiences from Kullaberg, ecotourism and a possible certification Moa Ashbourne Larsson This study aimed to examine how the visitor center naturum Kullaberg managed to implement a cooperation with the commercial guide company Kullabergsguiderna and to see if it was possible to apply that working model on the visitor center naturum Vålådalen and the surrounding ecotourism companies. Furthermore this report tried to define the concept of ecotourism and look closer on the certification system. The main method of this study was based on interviews with relevant parties. The result showed that theoretically it's possible to implement a cooperation between local ecotourism companies and naturum Vålådalen. To manage a cooperation between an authority and an external commercial company you will need to do a public procurement or make sure that there will be no competition or financial compensation. The study of ecotourism and certification showed that the definition has and still is being reinterpreted and that it is hard to maintain a credible certification. The results showed that in most cases, there is a difference between ecotourism and sustainability, this reports means that ecotourism should contain sustainability and also preservation and interpretation of the local community. This reports definition of ecotourism is: a sustainable activity that both support and anchor its operation in the local area, where both its nature and culture values are being preserved, managed and mediated. The three pillars of sustainability should be reoccurring in the business and something that every visitor should be able to take part of.
| Identifer | oai:union.ndltd.org:UPSALLA1/oai:DiVA.org:umu-122909 |
| Date | January 2016 |
| Creators | Ashbourne- Larsson, Moa |
| Publisher | Umeå universitet, Institutionen för ekologi, miljö och geovetenskap |
| Source Sets | DiVA Archive at Upsalla University |
| Language | Swedish |
| Detected Language | English |
| Type | Student thesis, info:eu-repo/semantics/bachelorThesis, text |
| Format | application/pdf |
| Rights | info:eu-repo/semantics/openAccess |
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