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Trust of potential buyers in new entrepreneurial ventures an analysis of trust drivers, the relevance of purchase intentions, and the moderating effect of product or service qualities

Zugl.: Aachen, Techn. Hochsch., Diss., 2008

  1. http://d-nb.info/992960703/04
Identiferoai:union.ndltd.org:OCLC/oai:xtcat.oclc.org:OCLCNo/428821823
Date January 2008
CreatorsWiedenfels, Gunnar
PublisherWiesbaden Gabler
Source SetsOCLC
LanguageEnglish
Detected LanguageEnglish

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