Unfavorable opinions and images of the public relations industry have persisted for decades, and the industry still struggles to deal with them. Additionally, it is a demanding profession that is expected to grow faster than average but struggles to retain talent. Public relations research has also predominantly focused on how nonpractitioners perceive public relations. The present study psychoanalytically analyzed two movies with cinematic representations of public relations practitioners and 20 interviews with public relations practitioners to examine how practitioners' self-perceptions of public relations unconsciously influence their practice and expectations, as well as their stress and burnout. More specifically, stress and burnout dynamics were explored among younger and older practitioners and gender.
Identifer | oai:union.ndltd.org:unt.edu/info:ark/67531/metadc1986150 |
Date | 08 1900 |
Creators | Martinez, Tiffany Adriana |
Contributors | Fuse, Koji, Mueller, James E, Paul, Newly |
Publisher | University of North Texas |
Source Sets | University of North Texas |
Language | English |
Detected Language | English |
Type | Thesis or Dissertation |
Format | Text |
Rights | Public, Martinez, Tiffany Adriana, Copyright, Copyright is held by the author, unless otherwise noted. All rights Reserved. |
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