Business plan is an important document any start-up, who is standing in front of a decision of realisation a new business idea. The main goal of this master thesis is complex business plan and evaluation of profitability and attractively of CookForMe, a platform where can people contact yourself and order home cooking lessons by not professional chef on the Czech market. The thesis is divided into two sections, theoretical and practical. Theoretical part presents necessary information for the beginning entrepreneur and describes the structure of the business plan including Lean Canvas. Practical part is based on the theoretical part and contains business plan of CookForMe company, which contains necessary and well provided analysis of cooking lessons market and design a new web platform, which will be attractive.
| Identifer | oai:union.ndltd.org:nusl.cz/oai:invenio.nusl.cz:205386 |
| Date | January 2015 |
| Creators | Marková, Kristýna |
| Contributors | Hartman, Ladislav, Gazdík, Martin |
| Publisher | Vysoká škola ekonomická v Praze |
| Source Sets | Czech ETDs |
| Language | Czech |
| Detected Language | English |
| Type | info:eu-repo/semantics/masterThesis |
| Rights | info:eu-repo/semantics/restrictedAccess |
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