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Industrial buying behavior in China: a case study.

by Chau Siu Ching. / Thesis (M.B.A.)--Chinese University of Hong Kong, 1995. / Includes bibliographical references (leaves 37-39). / ABSTRACT / TABLE OF CONTENTS / ACKNOWLEDGMENTS / CHAPTERS / Chapter I. --- INTRODUCTION --- p.1 / Scope and Statement of the Problem --- p.2 / Methodology --- p.3 / Chapter II. --- BACKGROUND INFORMATION OF GAS INDUSTRY --- p.5 / National Energy Policy in China --- p.5 / City Development Copes with National Energy Policy --- p.6 / Strategy of City Government in Supplying Town Gas --- p.8 / Market Potential of Gas Development --- p.10 / Chapter III. --- CASE STUDY - HONG KONG L P. GAS (HOLDING) LTD --- p.12 / Company Background --- p.12 / Product Handled - LPG Equipment --- p.13 / Buyers Involved --- p.14 / Buying Decisions Process --- p.15 / Buygrid Model of Buy Phases and Buyclasses --- p.15 / Buying Decision Process of Chinese Organizations --- p.16 / Decision Criteria Used in Buying LPG Pipeline System Equipment --- p.22 / Categories of Choice Criteria by Donald R. Lehmann and John O'Shaughnessy --- p.22 / Findings of the Case Study --- p.24 / Legalistic criteria also viewed as constraint --- p.24 / Ranking of other criteria --- p.24 / Chapter 1. --- Performance criteria --- p.25 / Chapter 2. --- Adaptive criteria --- p.25 / Chapter 3. --- Integrative criteria --- p.26 / Chapter 4. --- Economic criteria --- p.26 / Chapter III. --- SPECIAL CHARACTERISTICS OF CHINESE ORGANIZATIONS THAT AFFECT BUYING BEHAVIOR --- p.28 / Country-of-Origin Effect --- p.28 / Aversion to Risk --- p.29 / Lack of Separation of Ownership and Management --- p.30 / Chapter IV. --- SUGGESTED STRATEGY FOR THE COMPANY --- p.32 / Take a Proactive Strategy --- p.32 / Adopt Policies aimed at Reducing Uncertainties of the Buyers --- p.33 / Chapter V. --- CONCLUSION --- p.35 / APPENDIX / Chapter 1. --- TOTAL CONSUMPTION AND COMPOSITION OF ENERGY / Chapter 2. --- SIMPLE CHART OF MIXING PLANT / BIBLIOGRAPHY

Identiferoai:union.ndltd.org:cuhk.edu.hk/oai:cuhk-dr:cuhk_318298
Date January 1995
ContributorsChau, Siu Ching., Chinese University of Hong Kong Graduate School. Division of Business Administration.
PublisherChinese University of Hong Kong
Source SetsThe Chinese University of Hong Kong
LanguageEnglish
Detected LanguageEnglish
TypeText, bibliography
Formatprint, iv, 39 leaves, [2] leaves of plates : ill. ; 30 cm.
CoverageChina
RightsUse of this resource is governed by the terms and conditions of the Creative Commons “Attribution-NonCommercial-NoDerivatives 4.0 International” License (http://creativecommons.org/licenses/by-nc-nd/4.0/)

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