This thesis presents 2N Telekomunikace a.s. company and describes its strategy when entering chosen countries of European Union with lift communicator. Part of this work provides theoretical view, which focuses on steps that are usual when companies enter international markets. Knowledge from this part of thesis is used in practical approach of 2N company that entered these foreign markets.
Identifer | oai:union.ndltd.org:nusl.cz/oai:invenio.nusl.cz:4020 |
Date | January 2008 |
Creators | Mansfeld, David |
Contributors | Král, Petr, Tyl, Ondřej |
Publisher | Vysoká škola ekonomická v Praze |
Source Sets | Czech ETDs |
Language | Czech |
Detected Language | English |
Type | info:eu-repo/semantics/masterThesis |
Rights | info:eu-repo/semantics/restrictedAccess |
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