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The Use of Stereotypes in Marketing Tourist Destinations An empirical analysis of Switzerland&u8217s image as a tourist destination for American travellers /

Master-Arbeit Univ. St. Gallen, 2007.

Identiferoai:union.ndltd.org:OCLC/oai:xtcat.oclc.org:OCLCNo/611915360
Date January 2007
CreatorsDuckeck, Marc.
PublisherSt. Gallen,
Source SetsOCLC
LanguageEnglish
Detected LanguageEnglish
SourceDownload (PDF) via World Wide Web für Universität St. Gallen

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