Corporate branding : the development of corporate associations and their influence on stakeholder reactions = Corporate branding : de ontwikkeling van ondernemingsassociaties en hun invloed op de reacties van belanghebbenden /

Description

Diss. Univ. Rotterdam, 2004.

Links & Downloads

1. http://hdl.handle.net/1765/1273

Tags

Additional Fields

Identifer	oai:union.ndltd.org:OCLC/oai:xtcat.oclc.org:OCLCNo/611469858
Date	January 2004
Creators	Berens, Guido A.J.M.
Publisher	Rotterdam : Erasmus Research Institute of Management,
Source Sets	OCLC
Language	English
Detected Language	English
Source	Online-Zugriff