This Master’s Thesis deals with current company status analysis and getting appropriate documentation for bicycle market entry decision making. Significant part of the practical section is focused on bicycle market and potential competition analysis. The end of the work dedicates to a marketing strategy and a questionnaire.
Identifer | oai:union.ndltd.org:nusl.cz/oai:invenio.nusl.cz:222425 |
Date | January 2010 |
Creators | Jurák, Adam |
Contributors | Mech, Josef, Koch, Miloš |
Publisher | Vysoké učení technické v Brně. Fakulta podnikatelská |
Source Sets | Czech ETDs |
Language | Czech |
Detected Language | English |
Type | info:eu-repo/semantics/masterThesis |
Rights | info:eu-repo/semantics/restrictedAccess |
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