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Competing for Guests: An Application of Extended Quadrant Analysis

In today’s highly competitive environment, an imperative to the success and survival of hotels is an understanding of their competitive standing. This article describes and illustrates the application of a tool, Extended Quadrant Analysis (EQA), that can aid hoteliers in conducting competitive analysis. [Article copies available for a fee from The Haworth Document Delivery Service: 1-800-HAWORTH. E-mail address: docdelivery@haworthpress.com Website: http://www.HaworthPress.com.

Identiferoai:union.ndltd.org:ETSU/oai:dc.etsu.edu:etsu-works-19624
Date30 September 2005
CreatorsYavas, Ugur, Babakus, Emin
PublisherDigital Commons @ East Tennessee State University
Source SetsEast Tennessee State University
Detected LanguageEnglish
Typetext
SourceETSU Faculty Works

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