The aim of this thesis is to implement strategic analysis of a particular company (Patria Direct, a.s.) using the internal and external analysis to determine the current position of the company on the market and propose recommendations for its possible future direction.
Identifer | oai:union.ndltd.org:nusl.cz/oai:invenio.nusl.cz:12456 |
Date | January 2008 |
Creators | Bláhová, Eliška |
Contributors | Kovář, František, Trnka, Milan |
Publisher | Vysoká škola ekonomická v Praze |
Source Sets | Czech ETDs |
Language | Czech |
Detected Language | English |
Type | info:eu-repo/semantics/masterThesis |
Rights | info:eu-repo/semantics/restrictedAccess |
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