Diploma thesis focuses on issues of motivation for doing business of graduates of University of Economics in Prague. The aim of this diploma thesis is to clarify the context of the start of their business and to make sense of their motivation to start and to do business. In the first theoretical part there are defined basic definitions of business and the approaches to entrepreneurship issues. The second part deals with "business environment" in the Czech republic, this is the first key factor which encourages to start a business. The second key factor is personality of businessmen itself. Subsequently, diploma thesis generally explains problems of motivation, as well as in relation to business. The research was accomplished by the method of the "depth interview" with the absolvents of University of Economics in Prague who run a business. The main conclusions are introduced in the practical part of this thesis.
| Identifer | oai:union.ndltd.org:nusl.cz/oai:invenio.nusl.cz:125008 |
| Date | January 2012 |
| Creators | Krucká, Zuzana |
| Contributors | Franková, Emilie, Hubinková, Zuzana |
| Publisher | Vysoká škola ekonomická v Praze |
| Source Sets | Czech ETDs |
| Language | Czech |
| Detected Language | English |
| Type | info:eu-repo/semantics/masterThesis |
| Rights | info:eu-repo/semantics/restrictedAccess |
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