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A Readership Study Assessing the Value of Internal and External Publications Received by Credit Union Managers in Texas

The problem of this study was to determine which publications available to Texas credit union managers are selected for reading and on what bases these choices are made. The study considered independent publications and those within the credit union industry. Survey respondents were Texas credit union managers. The study found that managers depend heavily on the two publications of the state trade association, two to three publications of the national trade association, and the state regulatory agency newsletter in cases of state-chartered credit unions. Independent publications function as secondary information sources. It was recommended that the Texas Credit Union League combine its two publications and that the Credit Union National Association consider combining publications.

Identiferoai:union.ndltd.org:unt.edu/info:ark/67531/metadc504246
Date12 1900
CreatorsHaisten, Marilyn
ContributorsKim, Tae Guk, Hughes, Robert L.
PublisherNorth Texas State University
Source SetsUniversity of North Texas
LanguageEnglish
Detected LanguageEnglish
TypeThesis or Dissertation
Formatvi, 85 leaves: ill., Text
CoverageUnited States - Texas
RightsPublic, Haisten, Marilyn, Copyright, Copyright is held by the author, unless otherwise noted. All rights reserved.

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