The goal of theses is to introduce the theoretical knowledge in the field of Public Relations and subsequently on the basis of marketing research to map the situation of public relations management between hospitals in the Czech Republic.
| Identifer | oai:union.ndltd.org:nusl.cz/oai:invenio.nusl.cz:18298 |
| Date | January 2009 |
| Creators | Polanecká, Šárka |
| Contributors | Střítecký, Rudolf, Karásková, Hana |
| Publisher | Vysoká škola ekonomická v Praze |
| Source Sets | Czech ETDs |
| Language | Czech |
| Detected Language | English |
| Type | info:eu-repo/semantics/masterThesis |
| Rights | info:eu-repo/semantics/restrictedAccess |
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