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Customer service on the Czech mobile telecommunication market. Comparative Analysis / Zákaznické služby na českém mobilním telekomunikačním trhu. Komparativní analýza

The main goal of this thesis is to compare the quality of customer service between the Mobile Network Operators (MNOs) and Mobile Virtual Network Operators (MVNOs) on the Czech mobile telecommunication market. The mystery shopping method is used as the source of data for the comparative analysis.

Identiferoai:union.ndltd.org:nusl.cz/oai:invenio.nusl.cz:201782
Date January 2013
CreatorsHanzlík, Radek
ContributorsKoudelka, Jan, Lédr, Petr
PublisherVysoká škola ekonomická v Praze
Source SetsCzech ETDs
LanguageEnglish
Detected LanguageEnglish
Typeinfo:eu-repo/semantics/masterThesis
Rightsinfo:eu-repo/semantics/restrictedAccess

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