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Attract and Retain : The importance of employees in small firms

This thesis investigates how a knowledge-intensive, small, young firm, in a highly competitive environment, deal with difficulties in their recruitment process.. Given their assumed disadvantages, how does the firm attract and retain key personnel? A case study was conducted of a small young firm in Silicon Valley. The findings suggest that small firms do not directly compete with larger firms for personnel, and that the company should emphasize small firms´ work characteristics in their recruiting practices to become attractive for job-seekers.

Identiferoai:union.ndltd.org:UPSALLA1/oai:DiVA.org:uu-144633
Date January 2010
CreatorsTholén, Mattias, Hamberg, Guz
PublisherUppsala universitet, Företagsekonomiska institutionen, Uppsala universitet, Företagsekonomiska institutionen
Source SetsDiVA Archive at Upsalla University
LanguageEnglish
Detected LanguageEnglish
TypeStudent thesis, info:eu-repo/semantics/bachelorThesis, text
Formatapplication/pdf
Rightsinfo:eu-repo/semantics/openAccess

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