This thesis concentrates on communication of NGOs. Firstly it defines non-profit sector, his financing, then it describes marketing of these organizations. In practical part the thesis deals with the attitude of people to NGOs and their way of communication and analyses communication of individual non-profit organization.
| Identifer | oai:union.ndltd.org:nusl.cz/oai:invenio.nusl.cz:16987 |
| Date | January 2009 |
| Creators | Doležalová, Klára |
| Contributors | Khelerová, Vladimíra, Turnerová, Lenka |
| Publisher | Vysoká škola ekonomická v Praze |
| Source Sets | Czech ETDs |
| Language | Czech |
| Detected Language | English |
| Type | info:eu-repo/semantics/masterThesis |
| Rights | info:eu-repo/semantics/restrictedAccess |
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