The thesis is focused on the design of corporate strategy for the company AMPO, s.r.o., which is created through the outputs of the strategic analysis and by using methods, tools and models, and should improve the situation of the company and achieve the selected strategic. The author in creating a new strategy for the company AMPO, s.r.o. Used modeling methods and the final outcome was a summary of the recommendations and create a graphical model of the proposed strategy. The literature search focused on the topic of strategy and strategic management. They described various methods, tools and models, which were then used in the practical part and are the basis for the formulation and implementation strategies.
| Identifer | oai:union.ndltd.org:nusl.cz/oai:invenio.nusl.cz:430683 |
| Date | January 2017 |
| Creators | Šauer, Martin |
| Source Sets | Czech ETDs |
| Language | Czech |
| Detected Language | English |
| Type | info:eu-repo/semantics/masterThesis |
| Rights | info:eu-repo/semantics/restrictedAccess |
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