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Návrh marketingového plánu rozvoje domácí hospicové péče pro Mobilní hospic svatého Martina

This diploma thesis is focused on the issue of home hospice care in Blansko and its surroundings and it presents existing information about palliative care. The text preferably examines the current state of awareness of this care among the general public and its availability in South Moravian region. In addition the text offers suit-able marketing plan for development of St Martin's Hospice in Blansko, three action plans are evaluated.

Identiferoai:union.ndltd.org:nusl.cz/oai:invenio.nusl.cz:429903
Date January 2020
CreatorsVágnerová, Yvonne
Source SetsCzech ETDs
LanguageCzech
Detected LanguageEnglish
Typeinfo:eu-repo/semantics/masterThesis
Rightsinfo:eu-repo/semantics/restrictedAccess

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