Return to search

Online marketing firmy XYZ včetně využití sociálních sítí pro marketingovou komunikaci / Online Marketing Including the Utilization of Social Networks for Marketing Communications of XYZ Company

The goal of the research in this master’s thesis is an analysis of the current tools used for online marketing including a social networks. Based on these theoretical analyzes specific ways to use online marketing tools of the company XYZ, which is an exklusive distributor of brand Messoa for the Czech and Slovak Republics. Messoa manufactures CCTV and surveillance systems. Work subsequently proposes changes that lead to better effectiveness in the usage of online marketing in company.

Identiferoai:union.ndltd.org:nusl.cz/oai:invenio.nusl.cz:234859
Date January 2016
CreatorsOhlídal, Evžen
ContributorsUrban, František, Chlebovský, Vít
PublisherVysoké učení technické v Brně. Fakulta podnikatelská
Source SetsCzech ETDs
LanguageCzech
Detected LanguageEnglish
Typeinfo:eu-repo/semantics/masterThesis
Rightsinfo:eu-repo/semantics/restrictedAccess

Page generated in 0.0023 seconds