This diploma thesis deals with the processing of a strategic analysis and the proposal of a strategic plan for the development of the microregion Lomnicko. The theoretical part of the work focuses on strategic planning, including the process of drawing up a strategic plan. The practical part consists of two parts. The analytical part of the strategy is the situational analysis and the SWOT analysis based on it. The second part is the development of strategic part of the plan, where strategic aims, priorities and development activities are formulated. This work also proposes the implementation of the plan with the help of which stated objectives are accomplished.
| Identifer | oai:union.ndltd.org:nusl.cz/oai:invenio.nusl.cz:190520 |
| Date | January 2014 |
| Creators | Šikulová, Veronika |
| Source Sets | Czech ETDs |
| Language | Czech |
| Detected Language | English |
| Type | info:eu-repo/semantics/masterThesis |
| Rights | info:eu-repo/semantics/restrictedAccess |
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