This thesis discusses international music competitions, their struggle with their subjectivity, awarded prizes and following up the success of their laureates. In a case study the thesis introduces the International Music Competition Prague Spring, its history and present. The competition is analyzing by using the SWOT analysis and intern analysis methods. Based on its results the thesis suggests solutions in terms of strategic planning, work with media, partners and laureates.
| Identifer | oai:union.ndltd.org:nusl.cz/oai:invenio.nusl.cz:391637 |
| Date | January 2018 |
| Creators | Dernerová, Veronika |
| Contributors | RADOK ŽÁDNÁ, Ingeborg, BĚLOR, Roman |
| Publisher | Akademie múzických umění v Praze.Hudební a taneční fakulta. Knihovna |
| Source Sets | Czech ETDs |
| Language | Czech |
| Detected Language | English |
| Type | info:eu-repo/semantics/masterThesis |
| Rights | info:eu-repo/semantics/restrictedAccess |
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