This thesis deals with the tourism of young people in the South Bohemian region. The thesis includes analysis of both primary and secondary tourism offers within the area. Based on the findings of marketing research it is coming with suggestion of a new product aimed at young participants of tourism.
| Identifer | oai:union.ndltd.org:nusl.cz/oai:invenio.nusl.cz:126508 |
| Date | January 2012 |
| Creators | PLACHOVÁ, Petra |
| Source Sets | Czech ETDs |
| Language | Czech |
| Detected Language | English |
| Type | info:eu-repo/semantics/masterThesis |
| Rights | info:eu-repo/semantics/restrictedAccess |
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