Thesis deals with Prospect Theory and with its findings when making decisions under risk which is called four-fold pattern. In theoretical part is shortly mentioned the field of Behavioral finance and further described original Prospect Theory and also its modified version called Cumulative Prospect Theory. The main goal of the practical part is to confirm on the basis of questionnaire between different kinds of college graduates the four-fold pattern, identify between 3 segments differences and make the final conclusion whether the type of college education has an impact on four-fold pattern.
| Identifer | oai:union.ndltd.org:nusl.cz/oai:invenio.nusl.cz:85171 |
| Date | January 2011 |
| Creators | Karamonová, Petra |
| Contributors | Křížek, Tomáš, Havlíček, David |
| Publisher | Vysoká škola ekonomická v Praze |
| Source Sets | Czech ETDs |
| Language | Czech |
| Detected Language | English |
| Type | info:eu-repo/semantics/masterThesis |
| Rights | info:eu-repo/semantics/restrictedAccess |
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