This thesis is focused on ensuring the prosperity of the agricultural company Novohradské hory Ltd. In the theoretical part are described the methods of internal and external analysis (PESTEL -- MAP, ETOP, Causal analysis, Key success factors), methods based on internal logistics (warehousing capacity, Sanky diagram) and evaluation of investment (ROI, playback period). The practical section addresses main areas - analysis of companies, warehouses and parking area, zootherapy implementation and integration into the portfolio of activities.
| Identifer | oai:union.ndltd.org:nusl.cz/oai:invenio.nusl.cz:192744 |
| Date | January 2014 |
| Creators | Šmíd, Jan |
| Contributors | Svobodová, Hana, Mejdrech, Vlastimil |
| Publisher | Vysoká škola ekonomická v Praze |
| Source Sets | Czech ETDs |
| Language | Czech |
| Detected Language | English |
| Type | info:eu-repo/semantics/masterThesis |
| Rights | info:eu-repo/semantics/restrictedAccess |
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