As a nonprofit located in a nonprofit-dense region in Roanoke, Virginia, Blue Ridge Literacy is among many other organizations competing for similar funding. This qualitative research project explores the reasons why donors give, why they support Blue Ridge Literacy, and what they think their future priorities for giving might be. By examining data from 15 qualitative interviews, this research is able to examine what BRL donors care about and offer suggestions for donor engagement strategies.
| Identifer | oai:union.ndltd.org:unt.edu/info:ark/67531/metadc1538765 |
| Date | 08 1900 |
| Creators | Holladay, Stephanie |
| Contributors | Henry, Marvin D, Dunstan, Adam, Morris, Chad, Baker-Lloyd, Lori |
| Publisher | University of North Texas |
| Source Sets | University of North Texas |
| Language | English |
| Detected Language | English |
| Type | Thesis or Dissertation |
| Format | v, 78 pages, Text |
| Rights | Public, Holladay, Stephanie, Copyright, Copyright is held by the author, unless otherwise noted. All rights Reserved. |
Page generated in 0.0017 seconds