This paper explores the relationship between anthropological research methods and business, marketing and research design. It is based on participant observation and semi-structured interviews.
| Identifer | oai:union.ndltd.org:WATERLOO/oai:uwspace.uwaterloo.ca:10012/4269 |
| Date | 23 January 2009 |
| Creators | Platz, Kayleigh Helene |
| Source Sets | University of Waterloo Electronic Theses Repository |
| Language | English |
| Detected Language | English |
| Type | Thesis or Dissertation |
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