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Hodnocení ekonomické situace zvolené soukromoprávní korporace pomocí vybraných metod a návrhy na její zlepšení / Assessment of the Economic Situation in the Choosen Private Corporation Using the Selected Methods, Proposals and Recommendations for its Improvement

The subject of this master's thesis is the analysis of the external and internal environment of Seats, a company operating on the automotive market. For the assessment of its current position, there were used the SLEPTE analysis, Porter´s five forces model, model 7S, and selected financial analysis methods. The results of these analyses are summarized in a SWOT analysis. Based on the executed analyses, recommendations to improve the company's economic situation have been suggested.

Identiferoai:union.ndltd.org:nusl.cz/oai:invenio.nusl.cz:377586
Date January 2018
CreatorsKrčmářová, Jana
ContributorsPražák, Vítězslav, Hanušová, Helena
PublisherVysoké učení technické v Brně. Fakulta podnikatelská
Source SetsCzech ETDs
LanguageCzech
Detected LanguageEnglish
Typeinfo:eu-repo/semantics/masterThesis
Rightsinfo:eu-repo/semantics/restrictedAccess

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