Black and white response to advertising stimuli

Description

Thesis (M.S.)--University of Wisconsin--Madison, 1972. / eContent provider-neutral record in process. Description based on print version record. Includes bibliographical references.

Links & Downloads

1. http://catalog.hathitrust.org/api/volumes/oclc/53791092.html

Tags

Advertising. Race awareness.

Additional Fields

Identifer	oai:union.ndltd.org:OCLC/oai:xtcat.oclc.org:OCLCNo/609053294
Date	January 1972
Creators	Murphy, Robert Keith,
Source Sets	OCLC
Language	English
Detected Language	English