Information Systems (IS) research frequently uses survey data to measure the interplay between technological systems and human beings. Researchers have developed sophisticated procedures to build and validate multi-item scales that measure real world phenomena (latent constructs). Most studies use the so-called classical test theory (CTT), which suffers from several shortcomings. We first compare CTT to Item Response Theory (IRT) and subsequently apply a Rasch model approach to measure hedonic aspects of websites. The results not only show which attributes are best suited for scaling hedonic information systems, but also introduce IRT as a viable substitute that overcomes severall shortcomings of CTT. (author´s abstract) / Series: Research Report Series / Department of Statistics and Mathematics
| Identifer | oai:union.ndltd.org:VIENNA/oai:epub.wu-wien.ac.at:epub-wu-01_d1c |
| Date | January 2008 |
| Creators | Mair, Patrick, Treiblmaier, Horst |
| Publisher | Department of Statistics and Mathematics, WU Vienna University of Economics and Business |
| Source Sets | Wirtschaftsuniversität Wien |
| Language | English |
| Detected Language | English |
| Type | Working Paper, NonPeerReviewed |
| Format | application/pdf |
| Relation | http://epub.wu.ac.at/1614/ |
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