This master thesis is focused on business environment in China from the perspective of Czech companies. The theoretical part represents basic informations that are good to know for every entrepreneur who is thinking about exporting to China. First, it introduces chinese economic situation from historical and contemporary perspective and its cooperation with the Czech Republic. Subsequently there is a describtion of industries, which still bring opportunities for Czech companies. At the end this part maps the participation of Czech companies in the Chinese market.The second part of the theory focuses on describing the opportunities to enter the Chinese market and also on how to deal with Chinese enterpreneurs. From European perspective is Chinese market still very different and it could lead to misunderstandings and business problems. Practical part of the work is to focus on a few Czech companies to describe their experience with the Chinese market and highlight the advice for other companies. Final part includes selected recommendations for enterpreneurs, which are based on interviews and questionnaires of Czech export managers dealing with China.
| Identifer | oai:union.ndltd.org:nusl.cz/oai:invenio.nusl.cz:262182 |
| Date | January 2015 |
| Creators | Skála, Ondřej |
| Contributors | Kešner, Martin, Bejkovský, Jan |
| Publisher | Vysoká škola ekonomická v Praze |
| Source Sets | Czech ETDs |
| Language | Czech |
| Detected Language | English |
| Type | info:eu-repo/semantics/masterThesis |
| Rights | info:eu-repo/semantics/restrictedAccess |
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