The diploma thesis focuses on the analysis of the whole concept of bancassurance and the position of the Czech Republic in the area of bancassurance in the European Union. The first part describes an overwiew of theoretical information on bancassurance, the motives of entry into bancassurance and forms of cooperation.The next part deals with the regulation and supervision in the Czech Republic and the European Union. Furthermore based on cluster analysis the thesis evaluates the position of the Czech Republic in the area of bancassurance and compares it with other countries in the European Union. In conclusion the diploma thesis offers recommendations for banks and insurance companies to increase bancassurance in the Czech Republic.
| Identifer | oai:union.ndltd.org:nusl.cz/oai:invenio.nusl.cz:178971 |
| Date | January 2014 |
| Creators | Stehlíková, Veronika |
| Source Sets | Czech ETDs |
| Language | Czech |
| Detected Language | English |
| Type | info:eu-repo/semantics/masterThesis |
| Rights | info:eu-repo/semantics/restrictedAccess |
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