Master's thesis is focused on areas of customer satisfaction analysis of GRAPE SC, a.s. company which provide Internet connection in Northwestern Bohemia. Theoretical part of master's thesis solve opportunity of marketing research whose output will be analyzed in practical part. There will be propose suggestions and precautions on the basis of gained data. These measures will lead to general increasing customer satisfaction with providing services and increasing company earnings.
| Identifer | oai:union.ndltd.org:nusl.cz/oai:invenio.nusl.cz:222308 |
| Date | January 2009 |
| Creators | Kopáč, Jiří Vili |
| Contributors | Zuzaniková, Lenka, Chalupský, Vladimír |
| Publisher | Vysoké učení technické v Brně. Fakulta podnikatelská |
| Source Sets | Czech ETDs |
| Language | Czech |
| Detected Language | English |
| Type | info:eu-repo/semantics/masterThesis |
| Rights | info:eu-repo/semantics/restrictedAccess |
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