The impact of culture on relationship marketing in international services a target group-specific analysis in the context of banking services /

Description

Dissertation, Technische Universität München, 2009. / Title from PDF t.p. (SpringerLink, viewed Nov. 21, 2009). Includes bibliographical references and index.

Links & Downloads

1. http://dx.doi.org/10.1007/978-3-8349-8379-4

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Additional Fields

Identifer	oai:union.ndltd.org:OCLC/oai:xtcat.oclc.org:OCLCNo/468308147
Date	January 1900
Creators	Schumann, Jan H.
Publisher	Wiesbaden Gabler
Source Sets	OCLC
Language	English
Detected Language	English