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Strategic Brand Repositioning:<em>Accessing Upscale Markets</em> : A comparative study of  Hästens Sängar and Arbesko AB

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Identiferoai:union.ndltd.org:UPSALLA/oai:DiVA.org:hj-12420
Date January 2010
CreatorsRafijevas, Saidas, Todiras, Alina
PublisherJönköping University, JIBS, Business Administration, Jönköping University, JIBS, Business Administration
Source SetsDiVA Archive at Upsalla University
LanguageEnglish
Detected LanguageEnglish
TypeStudent thesis, text

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