The thesis aims to build a business plan for the project of a unique devices Decibar. The first part is theoretical and describes various forms and structures of business plans. The second part is the actual business plan. It includes description of business opportunity, product description, market analysis, marketing strategy, financial plan, SWOT analysis and potential risks. Result of this work is to assess the feasibility of the business plan
| Identifer | oai:union.ndltd.org:nusl.cz/oai:invenio.nusl.cz:74065 |
| Date | January 2010 |
| Creators | Kvasnička, Jan |
| Contributors | Svobodová, Ivana, Orlík, Tomáš |
| Publisher | Vysoká škola ekonomická v Praze |
| Source Sets | Czech ETDs |
| Language | Czech |
| Detected Language | English |
| Type | info:eu-repo/semantics/masterThesis |
| Rights | info:eu-repo/semantics/restrictedAccess |
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