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Analýza čajového trhu v České republice z hlediska maloobchodního auditu / Analysis of tea market in Czech Republic by retail audit

The aim of my master's thesis is komplex analysis of tea market in Czech Republic in terms of market size and development, market segmentation by types of tea, main manufacturers, brands and their market shares, importance of channels, regions and retailers to analyse especially their differences and specifics.

Identiferoai:union.ndltd.org:nusl.cz/oai:invenio.nusl.cz:71832
Date January 2009
CreatorsPalán, Zdeněk
ContributorsVávra, Oldřich, Matějičná, Simona
PublisherVysoká škola ekonomická v Praze
Source SetsCzech ETDs
LanguageCzech
Detected LanguageEnglish
Typeinfo:eu-repo/semantics/masterThesis
Rightsinfo:eu-repo/semantics/restrictedAccess

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