The work deals with tourism in the territory of Novobystřicko region. The aim is to analyze the supply of products and services of tourism and to propose appropriate recommendations for further positive development of the region. In the first part of the thesis there are defined basic themes of tourism, such as history, basic terms, types of tourism etc. Followed by chapters about materially-technical baseline, services of tourism and the position of the Czech Republic in the world's tourism. In the practical part there is an analysis of the supply of tourism of the Novobystřicko region, SWOT analysis of tourism and determined appropriate recommendations.
| Identifer | oai:union.ndltd.org:nusl.cz/oai:invenio.nusl.cz:73694 |
| Date | January 2008 |
| Creators | Pitrmanová, Miroslava |
| Contributors | Musil, Martin, Jaderná, Eva |
| Publisher | Vysoká škola ekonomická v Praze |
| Source Sets | Czech ETDs |
| Language | Czech |
| Detected Language | English |
| Type | info:eu-repo/semantics/masterThesis |
| Rights | info:eu-repo/semantics/restrictedAccess |
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