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Tread along the line between edgy and offensive : a study of Chinese students' response toward offensive advertising

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Identiferoai:union.ndltd.org:hkbu.edu.hk/oai:repository.hkbu.edu.hk:etd_ra-1785
Date01 January 2006
CreatorsLi, Minyan
PublisherHKBU Institutional Repository
Source SetsHong Kong Baptist University
LanguageEnglish
Detected LanguageEnglish
Typetext
Formatapplication/pdf
SourceRestricted Access Theses and Dissertations
RightsThe author retains all rights to this work. The author has signed an agreement granting HKBU a non-exclusive license to archive and distribute their thesis.

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