The implementation of sustainable development challenge facing South Africa is significant.
There appears to be a growing interest within the private sector to participate
in partnership with the public sector in contributing towards corporate social responsibility
(CSR) programmes and initiatives. This partnership seeks to address the overall
socio-economic and sustainable development of the country. However, it is an enormous
task to address socio-economic challenges in South Africa due to high expectations.
The aim of this study is specifically focused on investigating Eskom’s contributions
to the sustainable developmental needs of the community in which it operates as a
state owned enterprise. Furthermore, the intent is to examine Eskom’s current funding
strategy, focus and policies in an attempt to investigate Eskom’s involvement in corporate
social investment sustainability. A quantitative research design is employed in this
study. The target population of this research is the Eskom employees selected from the
four Eskom divisions, namely, Generation, Transmission, Distribution and Corporate
(which includes ESDEF).
The sample was the 95 employees randomly selected, hence those who responded were
61 on the stipulated date. Eskom was chosen, because it plays a major role in accelerating
growth in the South African economy by providing electricity. Data was collected
using the Eskom’s e-mailing system which referred to as the GroupWise system and
used as a database that contained the population of all Eskom Holdings employees, and
the questionnaire survey was developed by the researcher.
The research study revealed that, although Eskom makes significant contributions in
corporate social responsibility, communities need to be brought on board to define the
funding objective and to select projects to be funded by Eskom. The results of study
should be regarded as exploratory and provides directions to researchers for further,
more in-depth research in this area. From the findings it appears as if perception plays
the most important role in determining whether or not organisations support social responsibility
programmes. / Thesis (MBA)-University of KwaZulu-Natal, Durban, 2008.
| Identifer | oai:union.ndltd.org:netd.ac.za/oai:union.ndltd.org:ukzn/oai:http://researchspace.ukzn.ac.za:10413/5596 |
| Date | January 2008 |
| Creators | Shongwe, Adam. |
| Contributors | Challenor, Robin Martin. |
| Source Sets | South African National ETD Portal |
| Language | en_ZA |
| Detected Language | English |
| Type | Thesis |
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