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Marketingový plán – informační systém pro veterináře / Marketing Plan – Information software for veterinarian

The subject for the Diploma Thesis is Marketing Plan for a company whose core business is development and sell of the Information software for veterinarian. The framework is focused on strategic marketing management and preparation of Marketing plan in theoretical way. Practical part consists of the marketing plan for the company.

Identiferoai:union.ndltd.org:nusl.cz/oai:invenio.nusl.cz:359724
Date January 2017
CreatorsLiška, Martin
ContributorsProcházková, Markéta, Trnka, Vít
PublisherVysoká škola ekonomická v Praze
Source SetsCzech ETDs
LanguageCzech
Detected LanguageEnglish
Typeinfo:eu-repo/semantics/masterThesis
Rightsinfo:eu-repo/semantics/restrictedAccess

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