Using performance management techniques in business and industry has been a proven method for increasing desired behaviors under study. Casey (1990) and Wolf (1978) have both suggested additional outcome measures which need to be addressed if continued research is to be conducted in an effective manner. These include measures of social validity, cost of intervention, and measuring the correlation of both sales volume and sales-related behavior. This research project attempts to take into consideration all of the variables suggested above by conducting an applied study using performance management techniques and measuring the additional outcome measures. / To test these suggestions, an applied research project was conducted in which employees of a national restaurant chain from the state of Florida were presented with a series of interventions designed to increase sales volume and sales-related behavior. Consumers were also polled as to their reactions about the behaviors which the employees were now practicing. / The results are a study which has attempted to measure all areas of responsible applied research as promoted by Casey (1990) and Wolf (1978). It is hoped that this research project will demonstrate that these standards should be adhered to by all researchers while conducting current and future research. / Source: Dissertation Abstracts International, Volume: 56-03, Section: A, page: 0761. / Major Professors: Jon Bailey; Barry Sapolsky. / Thesis (Ph.D.)--The Florida State University, 1994.
Identifer | oai:union.ndltd.org:fsu.edu/oai:fsu.digital.flvc.org:fsu_77372 |
Contributors | Oliphant, Rebecca Jo., Florida State University |
Source Sets | Florida State University |
Language | English |
Detected Language | English |
Type | Text |
Format | 151 p. |
Rights | On campus use only. |
Relation | Dissertation Abstracts International |
Page generated in 0.0882 seconds