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Člověk v teoriích mediálního účinku / A Man of Media Effects Theories

This work focuses on contemporary theories, concepts and approaches of media effects. In brief, it presents the history of media effects studies, interdisciplinary background and a few basic models of communication. Ten of chosen concepts of media effects are described in detail, analyzed and compared to Martin Heidegger definition of a man (being/dasein) and to another philosopher, Daniel C. Dennet's scale of living beings. The goal is, to show definitions of a man included in the media effects theories and take them into the comparison and see the way a man is, and can be, described. The conclusion is, that the contemporary approaches reflect a man more simply. In the comparision to Heidegger's being, there could be more possibilities to develop more complex approach in the theories of media studies.

Identiferoai:union.ndltd.org:nusl.cz/oai:invenio.nusl.cz:454812
Date January 2008
CreatorsŠpaček, Jiří
ContributorsTrampota, Tomáš, Jirák, Jan
Source SetsCzech ETDs
LanguageCzech
Detected LanguageEnglish
Typeinfo:eu-repo/semantics/masterThesis
Rightsinfo:eu-repo/semantics/restrictedAccess

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