The main objective of this thesis is to analyze the real and actual state of Laufen CZ, and propose measures. It is an analysis of internal and external environment company. How to cope with the impact of firm financial and economic crisis tell us analysis like SWOT, SLEPT, Quick test, fundamental analysis and Porter five forces.
| Identifer | oai:union.ndltd.org:nusl.cz/oai:invenio.nusl.cz:222442 |
| Date | January 2010 |
| Creators | Peš, Martin |
| Contributors | Přibyl,, Martin, Hanušová, Helena |
| Publisher | Vysoké učení technické v Brně. Fakulta podnikatelská |
| Source Sets | Czech ETDs |
| Language | Czech |
| Detected Language | English |
| Type | info:eu-repo/semantics/masterThesis |
| Rights | info:eu-repo/semantics/restrictedAccess |
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