<p>Businesses today are constantly on the lookout for new investment opportunities. Often,</p><p>they have to move away from their home market and enter new countries in order to</p><p>continue to grow. One question that is sometimes omitted when planning such moves is that</p><p>of corruption. Especially when moving into transition economies, the issue of corruption</p><p>can be an obscure and complex one, on which little research has been made to date. Russia</p><p>is one such economy, with a huge investment potential, but very unclear rules about how</p><p>business is and should be conducted. It would be interesting to see to what extent</p><p>corruption in Russia has affected Swedish companies’ entry strategies in the Russian market.</p><p>The method chosen for the purpose of this thesis was to conduct a survey of 20 Swedish</p><p>firms currently present in Russia. We also conducted interviews with 3 experts in the field</p><p>of Russian business, and one representative of a Swedish firm considering expanding their</p><p>operations in Russia. This combination of quantitative and qualitative methods would allow</p><p>us to look at things from different perspectives and get a better view of the state of</p><p>corruption in Russia. The interviews were in some cases conducted in person, allowing for a</p><p>broader and less formal discussion of the topic, helping the authors gain more insight and</p><p>generate new ideas to be used in the paper.</p><p>The authors found that Swedish companies operating in Russia usually attribute little</p><p>importance to the issue of corruption during the planning stages of the market penetration</p><p>strategy. Many of these firms did encounter corruption at later stages of market</p><p>penetration, and were forced to rethink their strategies accordingly, showing that corruption affect</p><p>entry strategies to a great extent. It was concluded that the most appropriate method for</p><p>Swedish firms to enter the Russian market is through fully-owned subsidiaries, with the</p><p>assistance of local consulting agencies, which provide help when dealing with those areas</p><p>where corruption is most likely to exist.</p>
| Identifer | oai:union.ndltd.org:UPSALLA/oai:DiVA.org:hj-4 |
| Date | January 2008 |
| Creators | Sjölander, Fredrik, Kuprienko, Sérgio, Gyllenstedt, Felix |
| Publisher | Jönköping University, JIBS, Business Administration, Jönköping University, JIBS, Business Administration, Jönköping University, JIBS, Business Administration |
| Source Sets | DiVA Archive at Upsalla University |
| Language | English |
| Detected Language | English |
| Type | Student thesis, text |
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