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Dynamic strategy for business expansion based on system dynamics¡Ðthe case of a securities corporation

Strategy Maps and Balance Scorecard are linear thinking which can not express what kind of the feedback strategy, it is difficult to analysis and answer the problems from the events delay too. Through the Balanced Scorecard¡¦s four dimensions, strategy maps make many of performance activities. The boss or manager can understand the enterprise strategy execution result simply. This study concentrate on a securities corporation, use Strategy Map and Balanced Scorecard view the destinations of the business, give them into Key Performance Index as possible destinations. Then use System Dynamics to built the relationship between different element, use simulation to experiment the model, wish for find the decisive element which will be answer to the securities corporation.The conclusions of this study are presented as follows: System dynamics establish the model that will be able to find the relationship among the element. System dynamics model will aid enterprise to find their lead index in the enterprise, and will be able to find antintuition event. By planning, vision, Balanced Scorecard and Strategy Map will aid enterprise create much workable goals.

Identiferoai:union.ndltd.org:NSYSU/oai:NSYSU:etd-0722110-112221
Date22 July 2010
CreatorsChiang, Ming-sen
ContributorsChao Shan Chang, Y.M. Tu, Huang,Jen-Jsung
PublisherNSYSU
Source SetsNSYSU Electronic Thesis and Dissertation Archive
LanguageCholon
Detected LanguageEnglish
Typetext
Formatapplication/pdf
Sourcehttp://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0722110-112221
Rightsnot_available, Copyright information available at source archive

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