The media society of today is changing. Because of a media convergence, traditional media distributers like television, radio and newspapers have to rethink their place and their purpose in the world. This paper brings a new angle to this area of research, conveying how creativity, workflow and media convergence is related to each other. A deeper understanding of these relationships gives us a clue about how media convergence can change the practice of TV- production. In this paper, a case study at Go’kväll in SVT is presented. Through interviews, observations and literature studies, some conclusions have been made. It is shown that Go’kväll has a very pre-determined workflow. Although, in between their routines and their pre-determined ways of doing things, they have some room for creativity. This is a workflow that works very well for them; their format of TV- programme doesn’t need more creativity than that. The media convergence instead brings something new to the table, something that makes their workflow creative in a new way.
| Identifer | oai:union.ndltd.org:UPSALLA1/oai:DiVA.org:umu-45083 |
| Date | January 2011 |
| Creators | Nilsson, Manda |
| Publisher | Umeå universitet, Institutionen för informatik |
| Source Sets | DiVA Archive at Upsalla University |
| Language | Swedish |
| Detected Language | English |
| Type | Student thesis, info:eu-repo/semantics/bachelorThesis, text |
| Format | application/pdf |
| Rights | info:eu-repo/semantics/openAccess |
| Relation | Informatik Student Paper Bachelor (INFSPB) ; SPB 2011.03 |
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