Mobile barcode e-invoicing (MBEI) is a novel system that not only reduces companies¡¦ cost on invoice delivery and storage but also enables the government to save money on printing the invoices. Although this is an important policy, no study has examined it from the general public¡¦s perspective. Therefore, this study surveyed a convenience sample of 250 people to investigate factors that may affect the public¡¦s willingness to use MBEI.
Based on Rogers¡¦s (1995) diffusion of innovation theory, this study explored the impacts of relative advantage, compatibility, complexity, observability, and habits of using relevant technology on willingness to use MBEI. The results suggest that while relative advantage, compatibility, and complexity are associated with people¡¦s willingness, observability is not. As for the habits of using relevant technology, people with i-bon experience were more willing to use MBEI than those who had never heard about i-bon. But respondents¡¦ usage of membership cards for shopping, the carrying of these membership cards, and the habit of using touch-control mobile devices had no impact on their willingness to adopt MBEI. These results suggest that the government should not only promote its e-invoicing policy more aggressively, but also be alert to the problems that different age groups may encountered when trying to use MBEI.
| Identifer | oai:union.ndltd.org:NSYSU/oai:NSYSU:etd-0731112-144206 |
| Date | 31 July 2012 |
| Creators | Chao, Yu-chen |
| Contributors | Dong-wei Hong, San-Pui Lam, Yu-Kang Lee |
| Publisher | NSYSU |
| Source Sets | NSYSU Electronic Thesis and Dissertation Archive |
| Language | Cholon |
| Detected Language | English |
| Type | text |
| Format | application/pdf |
| Source | http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0731112-144206 |
| Rights | user_define, Copyright information available at source archive |
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