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The Study on Business Strategy of the Domestic Finance Holding Group in Post Financial Crisis Era

This study aimed to explore the business strategies of large financial groups and risk management, analysis of its implementation in practice strategy and decision-making process, and the development of this policy consideration. Understanding of how large financial holding group do its own resources and risk management controls in the financial turmoil of can be maintained after the high-performance business performance and strategy differences before and after the financial crisis
This study using case study research made exploratory study foundings that with framework of the theory, according to the theory of the systematic collection, induction and data analysis. Research framework is divided into six items: 1.Analysis of the financial industry environment: 2.Before the financial crisis management strategy of the case company's direction. 3. after the financial crisis management strategy of the case company's direction. 4. Response strategy in the future. On selection of Fubon Financial and Cathay Financial Holding and Citigroup Bank of Taiwan.The research findings before and after the strategy differences between the financial financial crisis are listed as below:
1. The strategy differences for Cathay Financial Holding
(1)Reorientation recruitment of manpower; (2).More attention to personnel training function; (3).More and more extensive range of professional services; (4). Information technology continue to improve; (5). Risk management control situations contractor for the previous high-risk business
2. The strategy differences for Fubon Financial Holding
(1).To attracts more international and the recognition concept of talents; (2). From quantity to quality education and training aspects of the improvement; (3). Actively seeking to expand overseas business base; (4). Emphasis on providing clients with timely and consistent with the needs of the product; (5). Information processing and improve the marketing and organizational effectiveness; (6). On the action more attention to risk management and implementation.
3. The strategy differences for Citigroup Bank of Taiwan
(1). More attention to human quality of staff; (2). Employees to obtain relevant training and professional certifications pay more attention to; (3). After the branch has continued to expand product reach economies of scale advantages; (4). Development of the past, Taiwan has not been exposed to products and services; (5). Information technology upgrading hardware and software facilities; (6). into Citigroup's risk control mechanisms.

Identiferoai:union.ndltd.org:NSYSU/oai:NSYSU:etd-0730110-145045
Date30 July 2010
CreatorsChiu, Wen-Chung
ContributorsSo-de Shyu, Jen-jsung Huang, Pei-how Huang
PublisherNSYSU
Source SetsNSYSU Electronic Thesis and Dissertation Archive
LanguageCholon
Detected LanguageEnglish
Typetext
Formatapplication/pdf
Sourcehttp://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0730110-145045
Rightsnot_available, Copyright information available at source archive

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